Daystar: A Tool in God’s Hands

Marcus and Joni Lamb are founders of what was formerly called “Daystar Television Network” now called Daystar. Their roots in the broadcasting industry started in 1984 when they launched (WMCF-TV) Channel 45 in Montgomery, Alabama. In less than one year they had built the channel to be the first full powered Christian station in the state. In 1990 after five years they sold the station to Trinity Broadcasting Network and then they moved to Dallas, Texas. They laid the groundwork for three years for their next venture. Then in 1993 Marcus Lamb and his Word of God fellowship bought a formerly defunct UHF station, called KMPX (Channel 29).

They ran Channel 29 for three years; then Kenneth Copeland Ministries in 1996 gave the Lambs a large donation. The Lambs in August 1997 purchased a station in Colorado and turned these two stations into a network.They moved into a 32,000-square-foot building which included production studios. Daystar was officially born on December 31, 1997 and has tripled in size since its inception. The network’s broadcast reached 200 countries and 670 million homes globally.

April, 2011 Daystar downsized their production studios located in Ashland, Kentucky; Houston, Texas and Denver, Colorado. This move turned these facilities into transmitters instead of production studios; combined with a reduction in technical staff led to an unknown number of lays off within the network. The network has been thriving and reaching households all over the globe in 2014.The network broadcasts programs of speakers and pastors from around the world. Three of their program offerings are:

Joni Table Talk-anchored by Joni Lamb and co-hosts; the subjects the program covers range from Christian spirituality, secular culture, music, health and fitness, marriage enrichment, recovery from various addictions, alternative lifestyles, parenthood, and psychological disorders.

Check the Sound-Hosted by the Lamb’s three children focus on young people by broadcasting Christian music videos, interviews and live concerts.

Gospel Music Showcase-hosted by Guy Penrod of Gaither Vocal Band fame, centers on Southern Gospel Music and appeals to lovers of this type of Christian music genre.

Daystar is a chosen tool in God’s hands that He is using for His Glory around the world. The network continues to proclaim the gospel of Jesus Christ boldly and without shame.